Google Cloud
New Way Today
Brand
ProjectNew Way Today
Date
Feb 2025
Description
Google Cloud's 'New Way Today' campaign introduces their latest enterprise artificial intelligence solutions through a series of cinematic vignettes. The film bridges the gap between digital potential and real-world application, juxtaposing expansive desert landscapes and industrial maritime footage with detailed interface UI animations. Executing a clean, futuristic aesthetic, the production relies heavily on sophisticated VFX and motion graphics to visualize abstract technical processes. Sound and music production for the piece was completed by KO Music.
Style
Horizontal, Cinematic, Clean, Futuristic
Techniques
VFX / visual effects, Motion Graphics
Industries
AI
Context
Brand Film / Corporate Video
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.