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Google: Cannes 2025 YouTube Beach

Brand
Google
Date

Oct 2025

Description

Google returns to the Cannes Lions Festival with its YouTube Beach activation, an expansive coastal event space designed to facilitate industry networking and engagement. The project documents the intersection of media and entertainment leaders through a series of sun-drenched, candid interactions along the shoreline. Produced by The Mayda Creative Co., the content employs a documentary-style approach that leans into the festival's vibrant atmosphere. The visuals leverage natural light and warm, golden hour tones to capture the scale of the venue, utilizing drone footage to frame the broader beach site against a coastal backdrop.

Style

Documentary, Horizontal, Warm, Golden Hour

Techniques

Natural light, Drone footage

Industries
Streaming Platforms
Color
Pure White
Crimson
Background

Sandy Beach

Context

Brand Film / Corporate Video

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