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Gnaw: Chocolate

Brand
Date

Feb 2025

Description

This animated commercial for Gnaw brings the brand's chocolate range to life through a vibrant, kaleidoscopic visual language. The project leans into playful graphic patterns, featuring dynamic shifts in texture and colour alongside illustrations of botanical elements and wildlife. Developed by AdSmart from Sky, the motion graphics highlight the product's vegan-friendly credentials and ethically sourced ingredients. The execution relies on bold geometric motifs and fluid transitions to emphasize the brand's energetic identity.

Style

Horizontal, Commercial, Graphic

Techniques

Animation, Motion Graphics

Context

TVC / TV Commercial

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