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Gloria Wong: Brand Identity

Date

May 2023

Description

Graphic designer Rees Morgan developed this comprehensive brand identity for Gloria Wong, catering to the specific needs of an artist and curator. The project focuses on a clean, minimalist aesthetic, employing a palette of white and muted pink to frame editorial photography and structured digital content. The identity system relies on elegant serif typography and generous negative space to maintain visual clarity across both web and static formats. By integrating UI illustration techniques, the design provides a cohesive framework for showcasing portraiture and professional biographical information within a modern digital portfolio setting.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Color
Pure White
Blush
Background

Solid Colour

Context

Website / Web

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