Gin Ting: GB News
Brand
Date
Jan 2025
Description
Gin Ting’s television commercial for GB News introduces the brand’s range of spirits through a fast-paced, high-energy format. The project features a series of rapid cuts that highlight the flavor profiles of the product line, specifically focusing on passionfruit, mango, and elderflower. The visuals lean into a saturated color palette, utilizing warm tones to present the liquids as they are poured over ice. AdSmart from Sky managed the creative execution, which makes use of live-action techniques to emphasize the texture of the ingredients and the branding of the bottles.
Style
Horizontal, Commercial, Saturated, Warm
Industries
Color
Magenta
Burnt Orange
Context
TVC / TV Commercial
Associated creatives
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