Freshpet
My Boy Junior
Brand
ProjectMy Boy Junior
Date
May 2026
Description
Freshpet presents 'My Boy Junior,' a spot within the CPG sector that features a small spaniel in a restaurant setting. The narrative centers on a dog navigating a dimly lit, warm-toned interior as patrons gather around a table. The film utilizes cinematic low-key lighting to establish its atmosphere, leaning into a rich color palette. Music and sound design for the production were handled by Heavy Duty Projects.
Style
Horizontal, Cinematic, Warm
Industries
CPG / Packaged Food
Color
Chocolate
Jet Black
Rust
Background
Café
Context
TVC / TV Commercial
Associated creatives
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