Logo

Ford: The Wheel

Brand
Date

Nov 2022

Description

Ford presents The Wheel, a commercial production capturing the technical mechanics of automotive design through a focused, live-action lens. The project captures the rhythmic movement of a car wheel across a concrete garage floor, set against the backdrop of a working workshop environment. Produced by Love Song, the work highlights the industrial detail of the vehicle in a horizontal format. The production prioritizes a grounded, observational approach to automotive aesthetics.

Style

Horizontal, Commercial

Color
Charcoal
Silver
Background

Garage

Context

TVC / TV Commercial

Associated creatives

5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by