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Ford: Little Help

Brand
Date

Dec 2025

Description

Ford presents 'Little Help,' a commercial campaign highlighting the convenience of vehicle features within a modern automotive context. The film centres on the foot-activated liftgate technology, tracking a couple navigating a bustling urban environment before transitioning to a dealership showcase. Developed by GTB, the production utilises live-action techniques and clean lighting to emphasise the SUV's functionality. The project also features original sound design provided by MAS-Music and Strategy.

Style

Horizontal, Commercial, Clean

Color
Navy
Beige
Background

Street

Context

TVC / TV Commercial

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