Ford: Junior
Brand
Date
Dec 2025
Description
This Ford automotive commercial serves as a spotlight for truck capabilities and seasonal sales incentives. The film focuses on utility, demonstrating features like trailer backup assist while weaving in sequences of the vehicle towing a boat and navigating family-centric interactions at a dealership. The project leans into a clean, commercial aesthetic. It utilizes a live-action technique to ground the technical demonstrations, punctuated by aerial drone footage that captures the scale of the dealership lot. Creative direction was managed by GTB, with audio production by MAS-Music and Strategy.
Style
Horizontal, Commercial, Clean
Techniques
Drone footage
Industries
Color
Navy
Pure White
Background
Street
Context
TVC / TV Commercial
Associated creatives
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