Ferrari

Dec 2024

The Ferrari Pre-Fall 2025 lookbook presents a collection that prioritizes tactile materiality and structured tailoring. Captured by photographer Daniele Cardone, the campaign showcases a range of silhouettes, from utility-inspired leather jackets and denim ensembles to refined midi dresses, all set against neutral, textured stone-like backdrops. The imagery relies on clean, directional studio lighting to emphasize the depth of fabrics and the polished lines of the apparel. Designed by Rocco Iannone, the collection is unified through a focus on earth tones and rich color palettes. Fashion styling by Jacob K complements this approach, utilizing accessories like structured handbags and leather gloves to define the aesthetic. With casting by Patrizia Pilotti and beauty direction by makeup artist Arianna Cattarin, the lookbook maintains a consistent editorial tone across its vertical, lifestyle-oriented frames.

Editorial, Vertical, Clean

Luxury Fashion Houses

Stone Texture

Lookbook