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Feragaia: SME250

Date

Jan 2025

Description

Feragaia's SME250 campaign positions the alcohol-free spirit brand within the beverage landscape through a evocative brand film. The production utilizes a cinematic approach, weaving together animated abstract land and sea textures with live-action footage of rugged Scottish coastal scenery. The film leans into the brand's botanical roots, layering golden and deep blue tones to represent the ingredients sourced from both land and sea. With creative direction and agency support provided by AdSmart from Sky, the piece maintains a focus on the brand's identity through high-contrast imagery and textural motion design.

Style

Horizontal, Cinematic, Warm

Techniques

Animation

Industries
Background

3D Rendered Scene

Context

Brand Film / Corporate Video

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