Fara Homidi

Jun 2025

The Fara Homidi Beauty Bronzer Collection 2025 campaign explores a range of environments, shifting between high-contrast nighttime scenes and sun-drenched coastal settings. Creative direction by Fara Homidi shapes a visual language that centers on natural skin textures, utilizing cinematic lighting and clean, minimalist compositions to frame the product range. Photographer Zoë Ghertner captures these varied environments through distinct technical approaches, employing chiaroscuro effects for pool-side portraits and warm, natural light for beach-based photography. Supporting work from stylist Alex Harrington and set designer Spencer Vrooman reinforces the brand's aesthetic, while portraiture highlights the interplay between direct flash and soft, ambient shadow play.

Vertical, Commercial, Clean

Cosmetics

Advertising Campaign