Explore Worldwide: Turning True Crime Listeners into Travellers
Brand
Date
Mar 2026
Description
Explore Worldwide channels the popularity of true crime media into travel curiosity with this campaign targeting the streaming platforms and media & entertainment sector. The vertical video content positions the travel brand alongside the podcast The Missing Australia, leveraging the suspenseful aesthetic of the program to pique listener interest. Featuring creative input from Emily Burns and sound design by Myles Lowe, the work adopts a clean commercial visual language designed for mobile social feeds. The project serves as an active bridge between specific audio entertainment niches and global travel experiences.
Style
Vertical, Commercial, Clean
Industries
Color
Jet Black
Pure White
Golden Yellow
Context
Social Media / Short Form Video
Associated creatives
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