Esquire Korea

Feb 2026

The Spring/Summer 2026 collection for Prada, as captured for Esquire Korea, presents a masterclass in modern luxury fashion through a lens of editorial minimalism. Featuring model Yugo Takano, the campaign leans into a sophisticated dialogue between structured tailoring and relaxed, everyday ease. By juxtaposing vibrant, unexpected color palettes—such as lime green knits and bold red coats—against neutral, minimalist interiors and subdued studio settings, the visuals evoke a sense of quiet, contemporary refinement. The imagery relies heavily on natural light to highlight the intricate layering and raw-edged details of the collection, creating a cohesive aesthetic that feels both candid and meticulously curated. Beyond the apparel, the editorial layout cleverly integrates lifestyle elements, including product-focused close-ups of footwear and atmospheric shots of the subject at a piano, which grounds the high-fashion garments in a relatable, artistic context. With thoughtful makeup artistry by Oh Seong Seok, the portraiture maintains a neutral, direct gaze that allows the clothing to command the narrative. The result is a seamless fusion of traditional editorial portraiture and modern, lifestyle-driven visual storytelling, where high-contrast cropping and architectural geometry transform a standard fashion feature into an engaging exploration of shape, texture, and personal style for the season.

Lifestyle, Editorial

Natural light

Luxury Fashion Houses, Fashion