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ESPN: WNBA

Brand
Date

Jul 2023

Description

ESPN delivers a high-energy broadcast promotional campaign for the WNBA, leveraging dynamic motion graphics and crisp lighting to capture the momentum of the league. The spot integrates stylized team emblems and distinct basketball iconography against a bold, saturated backdrop. The production utilizes live-action technique alongside sharp digital effects to anchor its aesthetic in professional sports media. Sound design by Pull supports the visual narrative, ensuring the project aligns with high-impact broadcast standards.

Style

Horizontal, Commercial, Neon

Techniques

Motion Graphics

Color
Navy
Golden Yellow
Context

TVC / TV Commercial

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