ESPN: Husky
Brand
Date
Feb 2023
Description
ESPN's 'Husky' commercial spot brings a humorous perspective to the brand's broadcast and media presence. The live-action narrative centers on a man navigating the relatable frustration of a shirt that no longer fits, leaning into a lighthearted tone within a domestic setting. Developed by BSSP and Stept Studios, the project utilizes warm indoor lighting to anchor the scene. Additional production support was provided by Mackcut for animation and Th3rd Sound for music and sound design.
Style
Humorous, Horizontal, Commercial, Warm
Industries
Color
Off-White
Navy
Background
Bedroom
Context
TVC / TV Commercial
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