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erthos®: Brand Identity

Date

Jun 2024

Description

The brand identity for erthos introduces a modern visual language for the biomaterials sector, blending technical precision with a minimalist aesthetic. Spanning digital platforms and physical applications, the project employs clean typography, motion graphics, and 3D rendering to communicate complex material innovations. Graphic design by WØRKS frames the corporate identity through structured grid layouts and a restrained color palette, while photography by Michael Kazimerczuk and 3D work by Betuel Benitez bring organic textures and industrial product forms into focus. The result is a consistent design system that bridges laboratory-based research and commercial application. Featuring intuitive UI illustration and dynamic motion sequences, the identity prioritizes clarity and functional interaction.

Style

Horizontal, Commercial, Clean, Minimalist

Context

Brand Film / Corporate Video

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