Epidemic Sound: Brand Identity

Apr 2025

Epidemic Sound introduces a refreshed brand identity that bridges the gap between digital audio services and multidisciplinary design. The project, led by Bold Scandinavia, establishes a visual framework through a combination of minimalist typography, motion graphics, and environmental design. The identity scales across various touchpoints, from clean retail displays and custom merchandise to experimental digital assets. These executions utilize a mix of cinematic motion and static graphic treatments, including layered oil paint aesthetics and textured custom lettering, to highlight the expansive nature of the brand. Bold Scandinavia directed the strategy, idea, design, audio, and art direction. Additional contributors include Untitled Services for 3D and motion, Nuform Type for custom lettering, Parsley Studio for retouching, Michael Krass for voiceover, and Manual for immersive activation.

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