Emirates
Fly Better
Brand
ProjectFly Better
Date
Jan 2026
Description
Emirates presents their Fly Better campaign, capturing the anticipation and elevated comfort of modern travel. The narrative follows a couple through a coastal getaway, transitioning from a sun-drenched terrace to the refined surroundings of a hotel suite. Utilizing a cinematic, live-action approach, the film employs warm, bright natural lighting to establish a clean and inviting aesthetic. Production was helmed by Blink, with post-production and VFX provided by RASCAL. Sound and music composition were also managed by RASCAL, while the project received support from WORK UK.
Style
Horizontal, Cinematic, Warm, Clean
Techniques
Natural light
Industries
Airlines
Color
Jet Black
Navy
Background
Hotel Room
Context
TVC / TV Commercial
Associated creatives
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