Draftkings: Punt with Retired NFL Player Jerry Rice
Brand
Date
Jul 2024
Description
DraftKings launches a new commercial campaign featuring retired NFL legend Jerry Rice. The spot focuses on the anticipation of NFL playoff betting, set within the relatable context of a suburban living room alongside a group of friends. Produced by Sweet Rickey, the campaign utilizes a clean live-action technique to capture scenes of celebration and comedic interactions. The visual approach leans into professional commercial styling with bright, natural indoor lighting that defines the domestic setting.
Style
Horizontal, Commercial, Clean
Industries
Color
Navy
Medium Grey
Beige
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.