Draftkings: Jimmy Johnson
Brand
Date
Feb 2024
Description
DraftKings brings comedic flair to this commercial spot featuring Kevin Hart. The narrative begins in an outdoor kitchen setting before transitioning into the high-energy environment of a locker room. The film leans into a 1990s aesthetic, utilizing dynamic framing to move between the suburban grill and the celebratory locker room scenes. This live-action production prioritizes comedic timing throughout the execution.
Style
Horizontal, Commercial
Industries
Color
Burnt Orange
Jet Black
Background
Set-dressed
Context
TVC / TV Commercial
Associated creatives
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