Draftkings: Hockey
Brand
Date
Dec 2025
Description
DraftKings highlights its sports betting platform in this digital commercial focused on the hockey season. The spot utilizes high-energy motion graphics to display real-time betting options such as parlays, moneylines, and puck lines. Visuals integrate stadium environments and animated pucks, grounded by a sharp, high-contrast palette of green and black. The project incorporates dynamic VFX and graphic animation to present regulatory information and QR codes within a fast-paced sports environment, featuring custom sound work by MAS-Music and Strategy.
Style
Horizontal, Commercial, Graphic
Techniques
Animation, VFX / visual effects, Motion Graphics
Industries
Color
Jet Black
Lime
Pure White
Background
Sports Venue
Context
TVC / TV Commercial
Associated creatives
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