Logo

Dick's Sporting Goods

DICK's x Nike - Teams Change Towns: How Sports Changed DJ Wagner’s Life
Brand
Dick's Sporting Goods
ProjectDICK's x Nike - Teams Change Towns: How Sports Changed DJ Wagner’s Life
Date

Aug 2023

Description

Dick's Sporting Goods and Nike collaborate on this sports documentary, exploring the personal history and multi-generational legacy of basketball player DJ Wagner. Centered on his roots at Camden High School, the film weaves personal narrative with community archival materials to examine the impact of athletics on individual and local development. The production, featuring work from agency Arts & Letters and production house Chelsea Pictures, utilizes a raw, live-action technique to ground the storytelling in authentic perspective. Post-production and VFX were managed by The Mill US, maintaining a documentary aesthetic that highlights the connection between family history and sport.

Style

Documentary, Horizontal, Action, Raw

Industries

Basketball

Color
Burnt Orange
Jet Black
Background

Sports Venue

Context

Brand Film / Corporate Video

5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by