Delajoie
Brand Identity












Brand
ProjectBrand Identity
Date
Jan 2026
Description
Odds Studio developed the brand identity for Delajoie, a project that spans product packaging, stationery, and apparel design. The visual language centers on a minimalist aesthetic, utilizing a restrained palette and high-quality, tactile paper stocks to establish a refined market presence. The execution relies on a blend of elegant serif typography, custom script lettering, and a consistent monogram motif. Design elements are showcased through varied applications, including debossed stationery, woven fabric labels, and curated product packaging, with a focus on layered composition and clean linework.
Style
Commercial, Clean, Minimalist
Techniques
Typography
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