CVS Health
Where Your Belong
Brand
ProjectWhere Your Belong
Date
Jun 2026
Description
CVS Health presents its holiday campaign, "Where You Belong." The film centers on a nostalgic narrative, following a nutcracker figure as he observes festive vignettes, from a couple sharing a quiet moment on a city bench to families gathering in lit homes. The commercial utilizes live-action technique paired with slow motion to capture a cinematic atmosphere. Through warm, soft lighting and a consistent snowy winter setting, the piece channels a holiday-focused mood for the pharmacy and retail brand. Music and sound design were provided by Marmoset.
Style
Horizontal, Cinematic, Warm, Nostalgic
Techniques
Slow motion
Color
Navy
Gold
Cherry
Background
Street
Context
TVC / TV Commercial
Associated creatives
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