Cumulus
Cold Coffee – East Coast Mobile Tour Product Launch
Brand
Date
Jun 2026
Description
Cumulus introduces its latest cold coffee line with an extensive East Coast mobile tour. The promotional film captures the product rollout across key urban and coastal markets, including the Hamptons, Boston, and New York City. Featuring creative direction from Katie Moreland, the piece leans into cinematic visual storytelling. The sequence pairs abstract fluid textures with drone footage of bridge traffic and cityscapes, tracking the branded mobile units as they navigate coastal roads and urban centers.
Style
Horizontal, Cinematic, Clean
Techniques
Drone footage
Industries
Beverages
Color
Pure White
Burgundy
Background
Bridge
Context
Brand Film / Corporate Video
Associated creatives
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