Crown Royal
Kick Back
Brand
ProjectKick Back
Date
Apr 2026
Description
Crown Royal presents Kick Back, a commercial production capturing a relaxed social gathering in a wooded, outdoor setting. The project channels a leisure-focused aesthetic through warm lighting and natural light, emphasizing a convivial atmosphere as friends congregate around a table at dusk. Produced by Makers with post-production and VFX by Samantha Pejovic, the film leans into a lifestyle-oriented approach within the alcoholic beverages sector. The live-action technique anchors the narrative in natural environments, featuring close-up imagery of glassware and branded elements to define the visual tone.
Style
Horizontal, Commercial, Action, Warm
Techniques
Natural light
Industries
Alcoholic Beverages
Color
Jet Black
Navy
Olive
Background
Forest
Context
TVC / TV Commercial
Associated creatives
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