This behind-the-scenes look at the Crown Royal Golden Apple project captures the production journey of the commercial. Directed by Nik Mirus, the project blends practical botanical elements and golden props with complex studio techniques.
The production team utilized robotic camera arms and integrated green screen technology to build the visual landscape. The work highlights a collaborative process between Anomaly Toronto, L'Éloi, and Baillat Studio, leaning into a clean, live-action technique to achieve the final aesthetic.