Collider

Feb 2024

Collider’s brand identity project establishes a visual language for the non-alcoholic, mood-boosting beverage category. The work spans product photography, motion, and digital interface design, employing a mix of clean commercial photography and cinematic 3D rendering. The aesthetic relies on high-contrast lighting and atmospheric textures to ground the brand’s botanical ingredients in both terrestrial and cosmic environments. Key visuals include macro shots of natural adaptogens and structured product packaging, complemented by a web identity that utilizes monochromatic, grainy textures and bold typography. Photography for the project was led by Otto Masters and George Aslanidis, with graphic design provided by Duzi Studio, set design by Kiara Gourlay, web development by Dash Creative, and motion production by Annie Crockford.

Commercial, Horizontal, Clean