Coach: SS17 Runway Edit

Dec 2025

Coach presents the SS17 Runway Edit, a fashion showcase that blends desert and urban aesthetics with detailed craftsmanship. The film moves from vast landscapes into the intricate textures of studded leather jackets and accessories, highlighting the collection's focus on heavy hardware and tactile surfaces. Captured with a cinematic approach, the production utilizes a grainy monochrome aesthetic that evokes a nostalgic 1980s quality. The live-action presentation features a dramatic runway sequence set against a backdrop of stacked vintage cars, with music and sound design by MAS-Music and Strategy anchoring the atmospheric tone.

Horizontal, Cinematic, Monochrome, Grainy, 1980s

Fashion Week

Runway / Catwalk