Classic FM: Composers Advert 2025
Brand
Date
Jan 2025
Description
Classic FM brings a vibrant aesthetic to the daily commute with its 2025 Composers campaign. The project features a series of digital out-of-home assets displayed across metropolitan transit hubs, leveraging a pop-art style to recontextualise historical classical composers for a contemporary audience. The execution relies on colourful, illustrated portraits paired with humorous copy, designed to stand out against the utilitarian backdrop of subway platform environments. Combining live-action technique with cinematic motion, the digital video advertisements create a visual contrast between the rhythmic energy of urban transit and the heritage of classical music.
Style
Vertical, Commercial, Cinematic
Industries
Color
Jet Black
Pure White
Crimson
Background
Street
Context
TVC / TV Commercial
Associated creatives
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