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Chevy: Safe Places

Brand
Date

Jan 2025

Description

Chevy’s Safe Places commercial spot highlights the ease and accessibility of their SUV line through a series of candid, observational scenes. The film follows children exiting a red SUV in a parking lot, transitioning from the vehicle to a sunlit public park. Produced by Biscuit Filmworks UK with representation from Rabbit, the project employs a live-action technique to capture interactions between family travel and outdoor play. The visual approach leans into natural light and a warm, inviting aesthetic to frame the utility of the vehicle.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Background

Park

Context

TVC / TV Commercial

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