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Chevrolet: OnStar Santa - Chevy

Date

Jul 2025

Description

This holiday campaign for Chevrolet, titled OnStar Santa, centers on a series of cinematic vignettes set against city streets and urban environments. The project features a silver SUV navigating seasonal traffic, with a narrative thread focusing on a young boy wearing a red winter hat who encounters several individuals dressed as Santa Claus. The commercial utilizes a warm visual palette and live-action technique to highlight specific vehicle connectivity features within the context of holiday-themed storytelling. Production for the project was provided by Local Boy.

Style

Horizontal, Cinematic, Warm

Event

Christmas

Background

Street

Context

TVC / TV Commercial

Associated creatives

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