Cheetos
Megan Thee Stallion & Nickelback - Pickle’s Back [Official Music Video]
Brand
Date
Mar 2026
Description
Cheetos explores brand presence through this commercial for the 'Pickle's Back' campaign, pairing Megan Thee Stallion with Nickelback. The project integrates live-action performance with stylized tabletop miniature sets, moving between a detailed miniature city model and a recording studio environment. Produced by Radical Media with creative input from GUT Miami and D3 (PepsiCo Foods), the commercial utilizes cinematic lighting and polished visual effects to lean into surreal scale play. The spot is part of a broader marketing effort for Cheetos Flamin' Hot Dill Pickle.
Style
Horizontal, Commercial, Cinematic, Polished
Techniques
VFX / visual effects
Industries
CPG / Packaged Food
Color
Jet Black
Golden Yellow
Background
Set-dressed
Context
TVC / TV Commercial
Associated creatives
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