Canada Goose

Jul 2025

Canada Goose presents the Haider Ackermann x Canada Goose S/S 25 Snow Goose collection, a fashion campaign captured by photographer Jack Pierson. With creative direction from Lina Kutsovskaya, the imagery leans into an editorial aesthetic, set against an arid desert backdrop. Featuring models Henry Rank and Abbey Lee, the work showcases the collection's layering through a lens defined by natural light and warm, golden hour tones. The production includes styling by Jay Massacret and casting by Piotr Chamier, with the series presented in a vertical format that emphasizes the juxtaposition of outerwear in a high-heat landscape.

Editorial, Vertical, Warm, Golden Hour

Analogue / film, Natural light

High Street Fashion

Desert

Advertising Campaign