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Calzedonia: Summer Swimwear Campaign

Date

Jun 2026

Description

Calzedonia presents its Summer Swimwear Campaign, a series of stills featuring Hailey Bieber. The imagery captures a seasonal aesthetic through the use of natural light and hard light, emphasizing luminous highlights against a bright, poolside backdrop. Photographer Adrian Martin leads the production, focusing on a high-contrast commercial composition that highlights texture and color. The campaign serves as the primary visual showcase for the brand's latest swimwear collection.

Style

Horizontal, Warm

Techniques

Natural light

Industries
Background

Outdoor Pool

Context

Advertising Campaign

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