Califia Farms: Calilujah
Brand
Date
Jan 2025
Description
Califia Farms brings its latest beverage campaign to life in "Calilujah," a commercial spot produced by The Directors Bureau. The film centers on a choreographed performance featuring an expressive lead talent navigating a surrealist studio environment. Built around a playful dreamscape, the production leans into saturated color palettes and warm, dynamic lighting to establish its tone. The visual language relies on live-action technique and action-oriented framing, set against stylized backdrops of pastel gradients and oversized props.
Style
Horizontal, Commercial, Action, Saturated, Warm
Industries
Color
Royal Blue
Pure White
Background
Gradient
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.