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Calibre: 2025 Campaign

Date

Aug 2025

Description

The Calibre 2025 Campaign establishes a sophisticated visual narrative for the menswear brand through a series of high-contrast portraits. Photographed by Stephanie Cammarano, the project features model Jonathan Azar set against a backdrop of brutalist concrete, textured stone, and coastal vistas. The imagery emphasizes sharp tailoring and the structural lines of the brand's latest collection. Through the use of monochrome tones, analogue film aesthetics, and chiaroscuro lighting, the campaign leans into a cinematic editorial style that highlights the construction and fabric detail of each garment. The collaboration balances architectural minimalism with polished sartorial design.

Style

Vertical, Commercial, Monochrome, Editorial

Techniques

Analogue / film

Industries
Color
Pure White
Jet Black
Context

Advertising Campaign

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