Burger King
Hungry Giant
Brand
ProjectHungry Giant
Date
Feb 2025
Description
Burger King’s 'Hungry Giant' project presents a stop-motion animation campaign that brings a miniature world to life. Produced by All Of Us Here, the film features handcrafted puppet characters moving through detailed rural and urban settings, centred around a scale model of a Burger King restaurant. The production focuses on tactile textures and expressive character design, utilising a blend of animation and live-action techniques. The narrative follows a giant puppet interacting with the environment, captured through dynamic camera movements and cinematic, raw lighting.
Style
Horizontal, Cinematic, Tactile, Raw
Techniques
Animation
Industries
Fast Food
Color
Rust
Jet Black
Background
3D Rendered Scene
Context
TVC / TV Commercial
Associated creatives
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