Breitling’s commercial for the Deus Top Time 001 captures a rugged narrative within the automotive and motorcycle space. The project leans into high-contrast monochrome tones, establishing a cinematic, gritty aesthetic that emphasizes classic motorcycling culture.
Produced by Mojave Productions, who also managed post-production and VFX, the footage alternates between expansive desert sequences and focused, intimate moments in a garage. The work utilizes analogue film techniques to highlight mechanical details and the connection between the watch and the machine.