BMW World Cup Series is a campaign that merges automotive dynamics with sports action. The project features vehicles maneuvering across a stadium pitch, performing precision handling to strike a large soccer ball toward the goal.
The animation utilizes dynamic camera work to simulate sports broadcasting, incorporating tactical top-down views alongside ground-level tracking shots. The work highlights the scale of the environment through high-contrast stadium lighting and detailed spectators within the stands.
Produced with creative input from the STUDIO NYC, the series leans into cinematic animation techniques and complex VFX to integrate the movement of the vehicles with the physics of the sport.
