Blavatnik Art, Film and Photography Galleries

Mar 2024

The brand identity for the Blavatnik Art, Film and Photography Galleries establishes a visual language centered on bold typography and integrated multimedia assets. Developed by Alphabetical, the identity bridges physical and digital touchpoints, appearing across large-scale outdoor billboards, printed collateral, and transit-based digital signage. The project utilizes a clean, minimalist design framework that highlights the intersection of static photography and historical film. By layering stark graphic layouts with archival imagery, the identity serves to unify the galleries' diverse content. The application extends to both static and motion graphics, maintaining a consistent aesthetic across urban environments and digital mobile interfaces.

Commercial, Clean, Vertical

Festivals & Events