Bibliographical Society of America
Brand Identity
Dec 2020
The Bibliographical Society of America brand identity project, led by designers Studio Ghazaal Vojdani and Julia Novitch, centers on a refined editorial system tailored for institutional publishing and scholarly communication. The work establishes a clear, consistent visual language through a mix of traditional serif typography, structured layout design, and historical botanical and celestial imagery. Across event postcards, stationery, and publication materials, the identity relies on minimalist sensibilities to maintain academic clarity. The execution emphasizes the materiality of the print medium, incorporating varied techniques such as debossed letterpress, blind embossing, and screen printing on heavy, textured stocks. By balancing these tactile elements with precise, clean typographic arrangements, the design system serves the society's need for both formal professional correspondence and engaging event communication.
Horizontal, Commercial, Clean
Typography
Digital Media & Publishers
