Bed Bath & Beyond: Come Back to Your Senses Behind the Scenes
Brand
Date
May 2024
Description
This behind-the-scenes film documents the production process behind a fragrance campaign for Bed Bath & Beyond. Captured as a documentary, the piece focuses on the collaborative effort required to build immersive, floral-focused environments. The footage highlights the construction of large-scale botanical installations and the staging of a vintage vehicle dressed in vibrant blossoms. Production by L'Éloi provides insight into the art direction, lighting setups, and technical choreography utilized to translate the brand's concept into live-action visuals.
Style
Documentary, Vertical
Techniques
Slow motion
Industries
Context
Backstage / Behind the Scenes
Associated creatives
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