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Model Lila Moss holding a Barbie doll wearing a black dress against a neutral grey background
Model Lila Moss wearing a pink dress holding a Barbie doll for the Barbie T1D Release campaign
Model Lila Moss holding a Barbie doll wearing a black dress against a neutral grey background
Model Lila Moss wearing a pink dress holding a Barbie doll for the Barbie T1D Release campaign

Barbie Barbie T1D Release 2025

About

Barbie introduces the Barbie T1D Release, a project featuring model Lila Moss. The campaign highlights a miniature doll equipped with a medical sensor, visually integrated through clean editorial photography. Photographer Jonathan Daniel Pryce captures the portrait series using natural light and a minimalist approach. The imagery focuses on the relationship between the subject and the doll, set against both neutral and soft-toned backgrounds to maintain a consistent editorial aesthetic. Styling by Jordan Kelsey, hair by Paula Mccash, and makeup by Joey Choy round out the production team for this release.

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