Audrey's chocolates introduces a refreshed brand identity that centres on a minimalist and tactile aesthetic. The project, which spans both physical packaging design and promotional media, relies on a palette of soft blues, warm neutrals, and refined metallic gold accents to highlight the brand's premium positioning in the packaged food market.
Developed by Duzi Studio, the identity project employs techniques including emboss and deboss finishes and clean motion graphics to showcase product details. Photography by Rikki Ward, Beca Jones, and Marina Tyson captures the confectionery through a commercial lens, using soft, directional lighting to emphasize the textures of both the chocolates and the artisanal paper materials.
