Atlassian: Shared Understanding
Brand
Date
Aug 2024
Description
Atlassian’s brand film, Shared Understanding, documents the daily operations and animal care mission at the Wallis Annenberg PetSpace. The production leans into a documentary aesthetic, utilizing natural light to capture candid interactions between staff and animals across the facility's yard areas and care suites. Produced by Strike Anywhere, the film blends live-action footage with stylized graphic vignettes. The editing balances intimate, observational moments of volunteers at work with clean, structured interview segments that detail the center’s broader operational objectives.
Style
Documentary, Horizontal, Warm, Clean
Techniques
Natural light
Industries
Color
Royal Blue
Jet Black
Nude / Sand
Background
Street
Context
Brand Film / Corporate Video
Associated creatives
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