This behind-the-scenes look at the Asda 'Gnomes for Christmas' campaign provides a technical overview of the production, focusing on the integration of 3D character modeling and VFX. The process highlights the digital craftsmanship required to animate the central figures, moving through the pipeline from 3D render/CGI workflows to final compositing.
Produced with post-production and VFX by Rascal, the footage contrasts live-action plates with digital software interfaces and rigging processes. The edit captures the technical depth of the animated holiday project, maintaining a cinematic and clean aesthetic throughout the documentation of the character development.
