Arcteryx: Tim (Trailer)
Brand
Date
Mar 2025
Description
This trailer for Arcteryx, titled Tim, balances intimate domesticity with the technical requirements of high-alpine sport. Produced by Boldly, the piece juxtaposes quiet, tactile moments of illustration with sweeping wide-angle cinematography of skiers navigating mountain terrain. The edit leans into a documentary-style aesthetic, utilizing natural light to connect the subject’s personal creative process with the rugged environment. The film captures the active outdoor lifestyle through a mix of grounded, live-action perspectives and expansive landscape shots.
Style
Documentary, Horizontal, Clean
Techniques
Natural light
Industries
Color
Lemon
Context
Brand Film / Corporate Video
Associated creatives
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