Anns Cottage
SME100
Jan 2025
Anns Cottage presents a dynamic lifestyle campaign, SME100, capturing the intersection of coastal adventure and urban action sports. The project blends drone footage of winding shorelines with high-energy sequences featuring surfers and skateboarders in their respective environments. Developed in collaboration with agency AdSmart from Sky, the production leans into a documentary aesthetic. The visuals utilise vintage film emulation and a distinct grainy texture to frame the active participants within the outdoor landscape. This live-action technique emphasises the movement of the subjects, set against natural light, to showcase casual apparel and gear.
Documentary, Lifestyle, Horizontal, Grainy, 1990s
Analogue / film, Drone footage
Outdoor & Adventure Sports
Street
Brand Film / Corporate Video